策略計劃
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| 策略 |
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策略計劃（英語：Strategic planning）指一項受到重視，必須大規模運作的計劃，在達成目的的過程中要運用各種策略，這類計劃運用在不同的領域，如在管理學中是工商模型的一部分，另外也常用在軍事上。
參考資料
[編輯]- Bradford and Duncan,, Simplified Strategic Planning,(Chandler House, 2000)
- Kono, T. (1994) "Changing a Company's Strategy and Culture", Long Range Planning, 27, 5 (October 1994), pp: 85-97
- P. Kotler, "Megamarketing", Harvard Business Review, (March--April 1986)
- J. Naisbitt, Megatrends: Ten New Directions Transforming our Lives, (Macdonald, 1982)
- T. Levitt, "Marketing myopia", Harvard Business Review, (July--August 1960)
- M. Lorenzen, "Strategic Planning for Academic Library Instructional Programming." Illinois Libraries 86, no. 2 (Summer 2006): 22-29.
- L. Fahey and V. K. Narayman, Macroenvironmental Analysis for Strategic Management&rdquo,(West Publishing, 1986)
- R. F. Lusch and V. N. Lusch, Principles of Marketing, (Kent Publishing, 1987)
外部連結
[編輯]Associations and Professional Societies
[編輯]- Association for Strategic Planning （頁面存檔備份，存於互聯網檔案館） is a non-profit 501(c)(6) professional organization whose mission is to enable people and organizations to succeed through improved strategic thinking, planning, and action.
文獻
[編輯]- Planning for Governmental Agencies is a resource that provides an article for public-sector planning by the National Endowment for the Arts.